What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!
Update date:
Activity Japan Editorial Department

On this page, we introduce " Experience-based tourism "and" experiential travel ” Special feature!

Around the Kanto region including Tokyo, Hokkaido and Okinawa, etc. Nature experiences and manufacturing experiences held at popular spots in Japan We will thoroughly introduce recommended tours such as.

Together, What is experiential tourism? Basic knowledge and examples Let's check them all out.

What is experiential tourism?

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

First of all" What is experiential tourism? "or" What is experiential travel? I would like to briefly review the overview for those who are interested in this.

What is experiential tourism? A form of travel where you can enjoy the nature and unique climate and customs of the area through activities and cultural experiences and leisure activities. This is a word that refers to.

The type is Further subdivided according to purpose, such as "stay-type," "tour-type," and "individual-type." It has been.

Also known as ecotourism, The appeal of this program is that you can gain inspiration and learn new things through experiences that cannot be experienced in everyday life. is.

For example, you can experience the life in the countryside. Agricultural experience "or" Old folk house experience ” where you can learn about local traditions, including “ Manufacturing experience ” are the top items.

Furthermore, in Japan, which has beautiful nature, you can enjoy the sea, mountains, rivers, forests, etc. Outdoor activities are also experiential tourism It corresponds to

Nowadays, not only traditional ways of enjoying things such as visiting sightseeing spots and gourmet spots, but also those The number of people participating in experiential tours and enjoying experiential tourism is increasing. doing.

Recommended agricultural experience-based sightseeing tour

Picnic in the field Holiday at the farm Private rental

Abe noen
Koriyama/Miharu
3,240 Yen ~ (tax included)

Relax in a hammock, play with the goats, harvest vegetables in the field, and have Grandma Masako's special simmered salad for lunch, make veggie barbecue made with the harvested vegetables in the field, or on rainy days in the greenhouse, or relax in a Japanese-style guesthouse. Limited to one group per day.Enjoy your time as if you were back at home.

[Miyakojima] Online 75-minute tour to fully explore the charms of sugarcane! Comes with an experience kit that you can make together at home! From sugarcane cultivation to brown sugar production★Beginners and parents and children welcome

Alternative Farm Miyako
Miyako Island (Irabu Island, Shimoji Island, Kurima Island, Ikema Island)
6,500 Yen ~ (tax included)
  • 4.6
  • (38 reviews/testimonials)

★ Connect online with your home and the hands-on tourist farm in Miyako Island's Alternative Farm Miyako via Zoom, and use the experience kit delivered in advance to directly experience the ``charms of sugarcane'' from sugarcane cultivation to brown sugar production. I will guide you. ➤ Enjoy the ``delicious, fun, and educational'' brown sugar making experience that we usually offer at tourist farms in Miyakojima at your home.

[Fujisawa City, Kanagawa Prefecture] Ide Farm ☆ 2nd agricultural experience program where you can learn how to grow vegetables Summer vegetable edition Held 4 times in total ~ Comes with a nice vegetable souvenir ~

traveling vegetables
Shonan
2,500 Yen ~ (tax included)
  • 5.0
  • (2 reviews/testimonials)

<Agriculture experience content> You can experience the process of growing vegetables in a 4-part series. The first edition was very well received, and this time it's the summer vegetable edition! Plans are in place for summer harvest. 1st time Sowing corn and other seeds and field preparation 2nd time Planting 3rd time Management work Thinning work etc. 4th time Harvesting *Work may change depending on the situation of the crops

Popular areas and spots for experiential tourism

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

In enjoying experiential tourism, Which one do you recommend? "or" What are the popular areas and spots? I think there are many people who have researched places such as ``.

In Japan, there are many memories that will last a lifetime. There are many areas and spots where you can enjoy experiential sightseeing. doing.

Next, based on Activity Japan reservation data, Ranking of popular prefectures for nature experience tourism ” and look at recommended spots.

Ranking of popular prefectures for nature experience tourism

Okinawa
Tokyo
Hokkaido
Kyoto
Yamanashi
Kanagawa
Hyogo
Shiga
Kagoshima
Osaka
Based on the number of Activity Japan reservations

Okinawa (including remote islands) is popular for stay-type experiential tourism!

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

A typical spot where you can enjoy experiential tourism in Japan is “ Okinawa (Including remote islands) "is.

From the emerald blue sea to the subtropical jungles represented by Yanbaru (Yanbaru), Popular experiential tours that allow you to fully enjoy nature are collecting.

Them Add an activity experience tour to your itinerary for a stimulating and educational trip to Okinawa Please enjoy!

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Enjoy Hokkaido's dynamic nature through experiential tourism!

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

You can enjoy winter sports such as skiing and snowboarding, as well as the magnificent nature of the northern land. Hokkaido ”.

Although the region is often associated with winter or snow, it is a place that is always popular in all seasons, spring, summer, fall, and winter. Enjoy different outdoor experiences that appeal to you all year round. can do.

Among them, as experiential tourism, Shiretoko, registered as a World Natural Heritage Site We recommend participating in the nature tours held in .

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Popular types of nature experience tourism

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

One of the best parts of experiential tourism is Enjoy the local nature such as the sea, rivers, mountains, lakes, and sky. to do.

In Japan, there are Okinawa (including remote islands) "or" Hokkaido There are many scenic outdoor spots scattered all over the country, including ``.

The following is based on Activity Japan reservation data. Popular ranking of nature experience tourism ”.

Popular ranking of nature experience tourism

snorkeling
Trial diving (beginners OK)
SUP (stand up paddle board)
canoe/kayak
parasailing
Sea fishing/fishing boat
banana boat towing tube
water park
Smelt fishing/Ice smelt fishing
Cruising/onboard party
Based on the number of Activity Japan reservations

Marine sports-based experiential tourism that allows you to fully enjoy the ocean is popular!

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

The most popular experiential tourism content is Marine sports activities There are many.

Can be enjoyed by small children snorkeling ” and “Beginners can dive into the sea.” Trial diving (beginners OK) ” are the top items.

In addition, in recent years, fishing gear rental allows you to participate empty-handed. Sea fishing/fishing boat ” is increasing demand from beginners and women's groups.

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Popular items for manufacturing experience-based tourism

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

It attracts support from a wide range of people, regardless of age or gender, as an experiential sightseeing experience that can be enjoyed at a travel destination. Manufacturing experience ”.

While learning about the traditional culture and historical background of the area, Create one-of-a-kind original works in the world That's what makes it so appealing.

The following is based on Activity Japan reservation data. Popular ranking of manufacturing experience-based tourism ”.

Popular ranking of manufacturing experience-based tourism

Ceramics experience/ceramics class
Shisa making
Handmade accessories/accessory making
Aroma experience, incense mixing, incense making
Glasswork/glass workshop
Handmade candles/candle making
Interior/miscellaneous goods making class
Braiding experience/braiding class
Leather craft class
Blacksmith tour/blacksmith experience
Based on the number of Activity Japan reservations

A staple of experiential tourism is pottery experiences and pottery classes!

What is experiential tourism? A thorough introduction to nature experiences and manufacturing experiences at popular travel spots!

The most popular Japanese culture and manufacturing experience to enjoy while traveling is “ Ceramics experience/ceramics class ”.

Authentic “ Electric potter's wheel experience ”, which can be enjoyed by small children as well as “ Painting/coloring experience ” Various plans are being held.

The only original ceramic work in the world, Perfect for your home or as a gift for your loved ones is.

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Experience-based tourism/activities/leisure/play popular tours

Finally, based on Activity Japan's latest reservation data, Experience-based tourism/activities/leisure/play popular tours ” will be introduced.

Please refer to the tour contents and fees (prices), as well as reviews and word-of-mouth testimonials, to help you compare and choose a plan.

POINT!
We expect a large number of reservations and inquiries for each plan during weekends, holidays, and long vacation seasons such as Golden Week, Summer Vacation, and Silver Week. We recommend checking schedule availability and making early reservations.
1 rank

[Hokkaido/Sapporo suburbs] Wakasagi fishing experience on ice at Ibarado River! Comes with smelt tempura ♪ ~Transportation from Sapporo Station included~

Raft&Crew Outdoor Company.
Sapporo
5,500 Yen ~ (tax included)
  • 4.5
  • (40 reviews and experiences)

About 30 to 45 minutes by car from central Sapporo, experience smelt fishing on ice, which is currently attracting attention at the very popular spot [Ibarato River]! Transportation from Sapporo Station is included, and all tools are available for rental, so feel free to join us. Please wear warm clothing as this is an outdoor activity. The guide will make tempura of the smelt you caught on the spot, so you can enjoy it. with food

2 rank

Whale watching departing from Naha with full refund guarantee★No. 1 whale tour review in 2024★Completely non-smoking boat★Free photos, transfers, and raincoats★Free for ages 0-5★

Marine Club Berry Naha store
Naha
6,000 circle 5,500 Yen ~ (tax included)
Discount campaign in progress!
  • 4.5
  • (21 reviews/testimonials)

★The whale guide who explains the ecology and behavior of whales is very popular★A long-established shop in Okinawa, founded 41 years ago! Special tours based on many years of experience★"Tours that will make your kids and your wallet happy" recommended for family groups★Stamp rally with prizes that kids will love & a completely non-smoking boat that is family-friendly + free for 0-5 year olds★Photos & pick-up & drop-off & raincoats & motion sickness prevention wristbands

3 rank

[Hokkaido, Hakodate] A classic winter experience! Ice fishing for wakasagi (smelt) in Onuma Quasi-National Park - includes tempura tasting! - 5 minutes walk from the station! Empty-handed!

Onuma Cruise
Hakodate, Onuma, Matsumae
2,500 Yen ~ (tax included)
  • 3.9
  • (13 reviews/testimonials)

We provide a complete set of fishing rods and bait, so you can enjoy unlimited fishing. Please come empty-handed. It is easily accessible, just a 5-minute walk from the station. The smelt you catch will be deliciously cooked as tempura! Freshly made tempura is exceptional!

4 rank

Same-day reservations welcome! [Okinawa Blue Cave Snorkel] ★Free photo shooting and feeding included during the tour!

Okinawa Diving Shop Sea Mall
Blue Cave/Onna Village
4,000 circle 900 Yen ~ (tax included)
Discount campaign in progress!
  • 4.7
  • (2207 reviews and experiences)

[Very popular] We also hold Blue Cave Snorkeling events for people aged 2 to 70! → https://activityjapan.com/publish/plan/18400 Another plan [All-you-can-play in the Blue Cave for one day] Equipment rental service is now open! → https://activityjapan.com/pu

5 rank

[Miyakojima] #1 in reservations! Same-day reservations 1 hour in advance OK! Boat trip [Phantom Uni Beach Tour] (free drone photography) 1 hour beach landing!

Miyakojima YUKAALA Marine
Miyako Island (Irabu Island, Shimoji Island, Kurima Island, Ikema Island)
8,000 circle 6,000 Yen ~ (tax included)
Discount campaign in progress!
  • 4.9
  • (413 reviews and experiences)

★★If you come to Miyakojima, you must visit "Yuni Beach"★★The famous Yuni Beach tour, which is a must-visit place on TikTok if you come to Miyakojima★This performance is possible only because the captain and guide are from Miyakojima! It is very popular as a photo spot for influencers and models and for PV shooting! Why not join us in making wonderful memories of Miyakojima? Drone

6 rank

☆ Shiretoko, a World Natural Heritage Site ☆ Snow trekking 3-hour course View of the virgin forest and cliffs stretching to Cape Shiretoko

Shiretoko Nature Guide Starhours
Shiretoko/Abashiri/Kitami
5,000 Yen ~ (tax included)
  • 4.8
  • (12 reviews/testimonials)

Walk through the virgin forest on snowshoes and view the cliffs that stretch all the way to Cape Shiretoko. You can see waterfalls flowing into the Sea of Okhotsk, huge icicles, and, depending on the season, drift ice. You can mainly observe Ezo deer and wild birds. You may also see eagles, woodpeckers, and flying squirrels, which are protected species. In the event of bad weather such as a snowstorm, we will contact you via your mobile device and, if you wish,

7 rank

[Blue Cave Boat Snorkeling] + [Okinawa Shisa Parasailing] Okinawa's most popular set ★ 2025 Recommended ★

ocean island okinawa
Blue Cave/Onna Village
14,000 circle 8,000 Yen ~ (tax included)
Discount campaign in progress!
  • 4.8
  • (92 reviews and experiences)

[The sea of ​​Okinawa that the world is in love with] The sea of ​​Okinawa that is loved by people all over the world! This is a set plan that carefully selects the most popular activities! Enjoy the beautiful ocean with the popular "Blue Cave Boat Snorkeling"! You can enjoy feeding the fish. "Shisa Parasailing" takes a big flight over the blue sea of ​​Uruma City's "Undersea Road", a tourist attraction.

8 rank

《Limited Course》【Ishigaki Island/Very Popular】3 major spots ★Kabira Bay + Blue Cave + Recovery Falls and sea turtle snorkeling! ★Free use of facilities and pick-up service KAS

Ishigaki Island Tour Guide All Blue
Ishigaki Island
16,800 circle 6,000 Yen ~ (tax included)
Discount campaign in progress!
  • 4.8
  • (667 reviews and experiences)

◉ A safe and secure establishment with a high level of satisfaction, now in its 16th year ◉ Use of clubhouse facilities (parking, showers, lockers with keys, changing rooms all cost 500 yen, all free ♪) ◉ Participation on the first day is recommended! (Coupons for discounts on boats to remote islands, Taketomi water buffalo carts, and souvenirs from affiliated stores are included!) ◉ Fun guides even while traveling by car ◉ Lots of sea turtles, minimos, fish and corals! ◉ Small group size, car

9 rank

[Fukushima, Aizu, Urabandai] Come empty-handed! "Walk through the mysterious forest! Goshikinuma Snowshoe Walk" 13:30 meeting ~ 16:15 end

Natural Biz
Urabandai and Bandai Plateau
6,500 Yen ~ (tax included)
  • 4.9
  • (5 reviews/testimonials)

The Goshikinuma Nature Trail was awarded one star in the Michelin Green Guide. The trail provides detailed explanations of the Goshikinuma, a symbol of Urabandai and a place of dignified beauty. As you walk, listening to the sounds of wild animals and the calls of wild birds, you will come across the beautiful Goshikinuma.

10 rank

[Hokkaido/Sapporo suburbs] Pick-up and drop-off included! Comfortable private fishing spot and hut with stove! Includes Genghis Khan and smelt tempura tasting! Half-day premium smelt fishing tour

Cycling Frontier Hokkaido/Frontier Fishing Tours (Cycling Frontier Co., Ltd.)
Sapporo
7,500 Yen ~ (tax included)
  • 4.8
  • (32 reviews/testimonials)

This is a smelt fishing experience tour brought to you by a leading smelt fishing guide who has guided the most customers in Hokkaido. This is a luxurious plan that rents out the Minami fishing spot, known as the best spot, at Lake Shinotsu in Shinshinotsu Village, one of the best smelt fishing spots in Hokkaido. It is also the location for the smelt fishing of a certain famous variety show from Hokkaido.

11 rank

[Kyoto/Kameoka] Experience swordsmithing in Oku Kyoto! Authentic sword making using the same material "Tamahagane" as Japanese swords <Shodai Swordsmith Shop>

Forest Kyoto DMO
Kameoka/Kyotanba
38,000 Yen ~ (tax included)
  • 4.9
  • (16 reviews/testimonials)

***********************Information regarding reservations and inquiries during the New Year's holiday period***********************We will be closed during the following period. Closing period: Saturday, December 28, 2024 to Sunday, January 5, 2025 *Inquiries received during the above period will be processed from Monday, January 6 onwards.

12 rank

[Ishigaki Island - Very popular spot] Experience the tropical rainforest in a refreshing natural environment♪ Experience the mysterious mangrove forest by SUP or kayak!! Includes land exploration!! Reservations can be made on the day!! Free photos

Ishigaki Island Sea Tour
Ishigaki Island
7,500 circle 3,000 Yen ~ (tax included)
Discount campaign in progress!
  • 4.9
  • (422 reviews and experiences)

Kayak or SUP experience in the Fukidori River mangrove community, which is designated as a natural monument of Ishigaki Island and a cultural property of the city! The river flow is very calm, and this tour focuses on safety and can be enjoyed by many people, including beginners of kayaking and SUP, as well as small children. Although it is a course for beginners, it has a perfect natural taste! On the way through the mangrove arch

13 rank

[Ishigaki Island/Half-day] Blue Cave Exploration & Snorkeling★You might even see some sea turtles★Free pick-up/photo data/equipment rental! Same-day reservations are also welcome!

Ishigaki Island ADVENTURE PiPi
Ishigaki Island
13,500 circle 6,900 Yen ~ (tax included)
Discount campaign in progress!
  • 4.8
  • (1165 reviews and experiences)

★Total number of participants exceeded 300,000! Safe and secure tour! ★Activities recommended for beginners! ★Free photo data, equipment rental, and hot shower♪★You might even see sea turtles! ★Participant benefits (coupons that can be used at restaurants, etc., information on hidden spots) included! On the way to the Blue Cave, the guide will give you an interesting explanation about Ishigaki Island! Blue Grotto

14 rank

[Kashimayari Ski Resort Parking Reservation] The closest parking lot to the center house! Recommended for families ☆

Kashimayari Sports Village
Azumino and Omachi
2,000 Yen ~ (tax included)
  • 5.0
  • (3 reviews/testimonials)

Kashimayari Ski Resort Family Park, next to Central Plaza 1130 This is a reservation for a reserved parking space in the central parking lot closest to the slopes. It is also next to the center house, so it is easy to get to! You can arrive slowly and park next to the center house! Recommended for families with small children.

15 rank

[Yamagata, Zao] Snowshoe tour around Senninzawa Ice Garden and frost-covered trees - Free pick-up and drop-off available

Sokaitei
Yamagata, Zao, Kaminoyama
8,800 Yen ~ (tax included)
  • 5.0
  • (3 reviews/testimonials)

[Yamagata Zao Mountain Range] The Zao Mountain Range is famous for its frost-covered trees. We will tour the ice waterfall and frost-covered trees, which have become popular in recent years and are known as the Senninzawa Ice Garden. (Please note that the course may change depending on the weather on the day.) Spend some time relaxing in front of the ice waterfall and enjoy taking photos while walking through the frost-covered trees.

16 rank

[Onna Village Blue Cave ❤ Private Beach Diving] GoPro free photos and videos to your smartphone ❤️ Free towels, sandals, feeding ❤ Beginners welcome coupons available

Muto diving
Blue Cave/Onna Village
8,800 circle 3,980 Yen ~ (tax included)
Discount campaign in progress!
  • 4.9
  • (2198 reviews and experiences)

☆Corona countermeasure shop☆Okinawa Blue Cave Beach Experience Diving★Please take a look at our 5-star high rating reviews♪The messages we have received from many customers are our treasure! I'm proud! ! Photos and videos taken underwater will be transferred to your smartphone on the spot immediately after the dive! The cutting-edge GOPRO images are already beyond the capabilities of human eyeballs.

17 rank

[Hokkaido, Sapporo area] Pick-up and drop-off available, tent rental available ★ Full experience plan ❤️ Challenge yourself from drilling holes to catching fish and making tempura! OK for ages 5 and up ❤️ Smelt fishing with a fishing hermit

n.s ride
Sapporo
9,900 circle 8,800 Yen ~ (tax included)
Discount campaign in progress!
  • 5.0
  • (5 reviews/testimonials)

==================================Go with the Fishing Sensei! A plan to go smelt fishing empty-handed♪ Drilling holes, fishing, frying the smelt you catch... This is a smelt fishing tour where you do it all by yourself from start to finish! Since you are not prepared, but challenge yourself, you can learn while having fun.

18 rank

[Miyakojima/half day] Pick-up and drop-off available! Sea turtle snorkeling ★ High chance of encountering ★ Overwhelmingly high quality service ★ Free photo data

Miyakojima ADVENTURE PiPi
Miyako Island (Irabu Island, Shimoji Island, Kurima Island, Ikema Island)
13,500 circle 6,900 Yen ~ (tax included)
Discount campaign in progress!
  • 4.9
  • (400 reviews/testimonials)

★Over 300,000 participants! A safe and secure tour! ★Recommended for beginners! ★Free transportation to Miyakojima and Kurimajima! ★Free photo data and equipment rental! ★Swim with sea turtles! ★Participants receive special benefits (coupons for use at restaurants, information on hidden spots, etc.)! ★Overwhelming satisfaction! [Half-day sea turtle snorkeling!]

19 rank

[Hokkaido, Furano] Ice fishing for smelt in Lake Kanayama (half-day course)

White Koala Rental Ski
Furano, Biei, Tomamu
5,500 Yen ~ (tax included)
  • 4.0
  • (2 reviews/testimonials)

Come empty-handed! Rentals are also available! Half-day smelt fishing course♪♪ Why not spend some fun time in a tent specially designed for smelt fishing on a completely frozen lake? Even if you are new to fishing, the guide will teach you how to use the rod and how to attach bait, so you can enjoy it with peace of mind♪♪ The smelts caught in the clean water are best fried in tempura on the spot.

20 rank

Guaranteed smiles★Full support for the best first experience of your life/Comfortable boat travel [Onna Village Blue Cave Exclusive Diving for 1 group] Free GoPro 13 filming & fish feeding

Blue Cave Specialty Okinawa Diving Shop Wa
Blue Cave/Onna Village
16,500 circle 5,980 Yen ~ (tax included)
Discount campaign in progress!
  • 4.9
  • (1796 reviews and experiences)

A must-see for first timers! Leave it to us for your once in a lifetime special first experience. Safety and security are our responsibility. More than that, we guarantee "the best experience and special memories in video." We will create the best and most memorable experience of the Okinawan blue. Our experienced instructors will provide you with full support, so even beginners and those who are unsure of their swimming skills can enjoy.

*The contents of this article are current as of December 2023.

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