sparkle! Niigata

"Winter Trip"

The snow activity season has arrived! The snow in Niigata Prefecture is the best powder snow, And it is a ski slope powerhouse with many ski resorts that are very accessible from the city center and are popular among winter sports fans! Of course, it's not just skis and snowboards! We will introduce the charm of Niigata prefecture where you can experience various activities at once. This winter, go to Niigata, the glittering city!

Recommended snow activities

ski lift ticket

[Niigata/ Myoko] Superb powder riding with overwhelming snowfall! ! Economy class lift 1-day pass: high season

Lotte Arai Resort
6,000 Yen~ (tax included)

With so much snow that the trees are buried (annual average snowfall of 1,800 cm), the legendary powder heaven opens again this year, turning everything into a slope as far as the eye can see! ! The quality of the freeriding zone (uncompacted snow) is outstanding due to the abundant amount of snow ♪ You can enjoy it freely in one of the largest areas in Japan. In addition, the area is large, so no traffic is required.

[Niigata/ Minamiuonuma] Ishiuchi Maruyama Ski Resort | Flextime 1-day lift ticket (8.5 hour ticket) *Not available on the day of purchase

Ishiuchi Maruyama Ski Resort
Minamiuonuma, Tokamachi, Tsunan (Muikamachi)
5,200 Yen~ (tax included)

-Ticket details- ・Ishiuchi Maruyama Ski Resort Flextime 1-day ticket (8.5 hour ticket) Validity time: Maximum 8.5 hours between 8:30 and 17:00 (until 20:00 during night skiing) Validity period: December 2022 Monday 24th to March 26th, 2023 (night game: December 24th, 2022 to March 12th, 2023) Free start! Night game is OK

[Niigata/ Minamiuonuma] Enjoy from beginners to experts! All 26 courses ♪ Maiko 1-day pass (ski resort lift/gondola 1-day ticket)

Maiko Snow Resort
Minamiuonuma, Tokamachi, Tsunan (Muikamachi)
4,800 Yen~ (tax included)

It is a product that allows you to enjoy Maiko Snow Resort at a great price, with various discount benefits on the lift / gondola one-day ticket. [Maiko Snow Resort] 1 minute from Kanetsu Expressway Shiozawa Ishiuchi IC and the ultimate short access! A ski resort with 26 courses in 3 areas that everyone from beginners to experts can enjoy♪The longest running distance is 6,000m! Rental, hot spring, nursery room, free lounge, restaurant

[Niigata/Yuzawa] Yuzawa Kogen Ski Resort | Lift 1-day ticket | * Cannot be used on the day of purchase

Yuzawa Kogen Ski Resort
Minamiuonuma, Tokamachi, Tsunan (Muikamachi)
4,200 Yen~ (tax included)

・Yuzawa Kogen Ski Resort 1-day ticket *Date must be specified (ropeway, lift (escalator), Snowland available) Niigata Prefecture, one of Japan's leading rice-producing prefectures. Yuzawa Kogen can be easily accessed from the hot spring town in front of Echigo-Yuzawa Station, which is the gateway, to an altitude of 1,000m on the world's largest ropeway. In the silver world overlooking the Tanigawa mountain range and the Echigo Sanzan,

ski lesson


20,000 Yen~ (tax included)

It is a private snowboard school for foreigners. 1 lesson for up to 6 people for 2 hours. Our staff has instructor qualifications, so even those who try snowboarding for the first time can enjoy it with confidence.

[Niigata・YUZAWA REGION] Half Day or Full Day Snow boarding/Ski Lesson

Snow Country Instructors
18,000 Yen~ (tax included)

[HALF-DAY or FULL-DAY LESSONS YUZAWA REGION] Fun lessons and local knowledge from experienced instructors to better your snow sports experience.

[Niigata/Myoko] A skilled guide is available! Enjoy the nature of Myoko! Backcountry day trip ♪

Dancing Snow
22,000 Yen~ (tax included)

Dancing Snow's regular backcountry guided tour is a one-day course of Mt. Aim for a peak accessible from the Myoko ski resort. Use lifts and gondolas to get as far as you can, then hike up to the top. Depending on the group and destination, about 2~

[Niigata/ Myoko] ☆ For the whole family ☆ Family lessons ♪ Skiing and snowboarding support!

Akakura Yodel Ski School
19,000 Yen~ (tax included)

Fun lessons for the whole family ♪ This is a lesson plan for families! A dedicated coach will make your family's ski trip fun. It's a long-awaited ski trip, so let's spend a memorable time together with the whole family! ! We are available for skiing and snowboarding, so please let us know if you like it! ※I would like a 4-hour lesson or a 5-hour lesson

snow activity

[Niigata, Tokamachi, air board, with hot spring] Snow surface smooth air board tour (half day)

Minamiuonuma, Tokamachi, Tsunan (Muikamachi)
8,000 Yen~ (tax included)

To put it simply, it is a “belly sled” that slides down the slope. The operation is not difficult, and it is attractive that you can easily enjoy turning and stopping! Even those who can't ski or snowboard can have plenty of fun.

[Niigata Naeba] Snowmobile tour (Let's dive into nature! 60 minutes course!)

Kappa CLUB
10,000 Yen~ (tax included)

After the lecture on the snow, practice driving on the well-maintained experience course. Once you get used to driving, let's go to the wilderness outside the course! It's a non-compacted snow area, so let's enjoy the powder run to our heart's content! *Only Japanese and English are supported.

[Niigata/Tokamachi] Winter fun unique to snow country! Kamakura experience

NPO GGG (Kiyotayama Campsite)
Minamiuonuma, Tokamachi, Tsunan (Muikamachi)
4,000 Yen~ (tax included)

Charcoal charcoal charcoal making experience inside a kamakura! You can eat rice cakes and sweets. At night, try a sake tasting in a candle-lit kamakura! * Fireworks are available as an option. If you have difficulty with Japanese, please contact us as we can prepare an interpreter (for a fee).

[Niigata/Yuzawa] Snow Night Mega Buggy Tour aiming for the summit of winter!

12,000 Yen~ (tax included)

★About Snow Night Mega Buggy★This is a night tour that aims to reach the summit at night in a snow mega buggy that seats 6 people! This is a night tour where everyone rides together and enjoys driving on the empty slopes at night. Guided driving on the slopes at night, even small children (3 years old and over) can participate! Together as a family! (Parents ride with preschoolers) Guy

Original tour only here

[Niigata/Yuzawa] Yuzawa Onsen ☆ Two days of fun activities at the ski resort directly connected to the station

Activity Japan (inbound attraction promotion business in collaboration with Niigata prefecture OTA site (snow experience))
29,000 Yen~ (tax included)

A two-day, one-night plan where you can experience snow activities, hot springs, and local sweets making experience! Playing in the snow, hot springs, cooking, and experiencing everything all at once *Schedule*☆★Transportation expenses are not included in this plan. ☆★ [Day 1] 10:00 Gala Yuzawa Station ⬇︎The only ski resort in the world directly connected to a Shinkansen station

[Niigata/Tsubamesanjo/Yuzawa] Snow country activities indulgence * Kamakura experience & snowmobile & manufacturing 2 days

Activity Japan (inbound attraction promotion business in collaboration with Niigata prefecture OTA site (snow experience))
42,000 Yen~ (tax included)

Enjoy a unique experience in a snow country and manufacturing town! ① Paper knife making experience! ② Kamakura experience! ③Snowmobile experience! *Schedule*☆★Transportation fee is not included in this plan. [Day 1] 9:00 Tsubame-Sanjo Station *World-class metal processing town ⬇︎Move by taxi (about 10 minutes) 9:1

[Niigata/Nagaoka] There are endless ways to play! Enjoy playing in the snow on a wide snowy field! Enjoy hot springs, Japanese sake, and a factory tour for 2 days

Activity Japan (inbound attraction promotion business in collaboration with Niigata prefecture OTA site (snow experience))
Kashiwazaki/Teradomari/Nagaoka/Uonuma (Yunotani)
24,000 Yen~ (tax included)

☆★Transportation fee is not included in this plan. *Schedule* [Day 1] 9:00 Tsubame-Sanjo Station *Town of world-class metal processing products ⬇︎Transfer by taxi (about 20 minutes) 9:20 Suwada Factory *Factory tour *Artisans Production of skillful nail clippers and bonsai scissors ⬇︎Transfer by taxi (about 20 minutes) 10:50 Tsubamesanjo

\ campaign in progress /

Limited coupon code


Period of use: Saturday, December 17th to Friday, March 24th, 2023

Target: Limited to the first 100 people

▼ If you get a coupon in advance, the reservation will be smooth ▼

*Notes on using coupons*

・ Member registration of Activity Japan is required to acquire and use coupons.
・This coupon has applicable products, so please check below.
・To use, please enter the coupon code directly on the application screen or select the coupon you have acquired in advance.
* This coupon does not apply to "Go with Ryuuu TV! Kirameki! Niigata "Winter Trip" Event Tour".

Campaign overview

Limited to the first 100 people! Discount coupon campaign!

Campaign details If you enter a special "discount coupon code" at the time of reservation, the activity experience fee will be a special treatment of up to 5,000 yen per reservation.
campaign period December 17, 2020 (Saturday) to March 24, 2023 (Friday) Scheduled
* To participate in the campaign, it is necessary to acquire the coupon distributed to the target person.
Coupon distribution period December 17, 2020 (Saturday) to March 24, 2023 (Friday) Scheduled
Target experience Activity experience in Niigata Prefecture (*Cannot be used multiple times)
* Bathing fees, meals only, and facility entrance fees are not eligible for discounts.
Target audience Foreign visitors to Japan (non-Japanese citizens only)
*You will be asked to show proof of residence (passport, etc.) when you participate.
*Depending on the status of the new coronavirus infection, etc., the scope of eligible people may be changed.
  • The following products are excluded from this campaign.
    ・Admission only to facilities such as museums, art galleries, aquariums, and hot spring facilities (entrance tickets, tickets, etc.)
    ・Food and drink only (restaurants, restaurant reservations, etc.)
    ・Provision of lodging only (hotel, inn reservation, etc.), etc.
  • The maximum discount amount is 5,000 yen per person.
  • The distribution and usage period of discount coupon codes are subject to change without notice.
  • Experience menus reserved and participated during the campaign period are eligible.
    (* Experience menus reserved before the campaign period, cancellations are not eligible for coupon use)
  • The discount coupon code must be entered at the time of booking. Post-registration and discounts cannot be accepted after the reservation is completed.
  • Please note that if the fee division of the application plan is not based on the number of people, but on a group/group, day, etc. basis, it will be applied per reservation.
    (Example) In the case of a plan of 30,000 yen per pair, the payment amount will be 25,000 yen, a discount of 5,000 yen.
  • In the event of cancellation, a cancellation fee determined for each product based on the regular price before discount will be incurred. Please check the cancellation policy for each plan before booking.
  • After participating, please cooperate with the "survey". (* There is a registration form in the email after participating)

Niigata area introduction

Yuzawa/Uonuma area

Needless to say, it is the center of Niigata snow activities. There are many famous ski resorts such as Naeba and Gala, and the area is blessed with good quality snow! There are also many hot springs, so it's perfect for relieving fatigue after activities. The area is also known as one of the best rice-producing areas, so you can enjoy the delicious rice and sake that Niigata Prefecture is proud of.

Naeba Ski Resort Maiko Snow Resort New Greenpia Tsunan Ski Resort

Myoko/Joetsu area

It has a long history as a ski resort and has a wide variety of courses, making it an area that satisfies both beginners and advanced skiers. It has a long history of hot springs, and is one of Niigata's best hot springs known as a hidden hot spring for Kenshin Uesugi. Since it is an area facing the sea, you can also enjoy delicious fresh seafood from the Sea of Japan.

Lotte Arai Resort Cupid Valley Ski Resort Myoko Suginohara Ski Resort

Murakami/Shibata area

It is a snow activity area that is newly attracting attention, and there is plenty of snow, and there are plenty of courses for families and beginners! Tsukioka Onsen, known as a hot spring for beautiful skin, is attracting attention from many women. It is a very satisfying area where you can get snow activities and beautiful skin.

Ninox Snow Park Tainai Ski Resort Murakami Grape Ski Resort

Nagaoka/Kashiwazaki area

Even within Niigata, which has a lot of snow, this area is known as one of the heavy snowfall areas. There are plenty of courses for beginners, children, and families. There is a ski resort where you can relax. Teradomari Fish Market, also known as "Fish Ameyoko", after skiing and snowboarding You can fully enjoy the seafood.

Tochio Family Ski Resort Koshi Kogen Ski Resort Nagaoka Municipal Ski Resort

Yahiko/Tsubamesanjo area

Yahiko Shrine and Tsubamesanjo, an area famous for its Western-style metal tableware, also have cozy ski resorts that families can enjoy. It is also famous for its hot springs, which have a history of nearly 300 years, and you can enjoy sightseeing and snow activities.

Mikawa Onsen Ski Resort Winter Torigoe Ski Garden

Popular accommodation

Yuzawa/Uonuma area

It is an area with excellent access from the Tokyo metropolitan area and abundant hot springs. Echigo Yuzawa Onsen is famous because it is the center of snow activities, but there are many other unique inns such as inns with open-air baths where you can enjoy Yukimi Onsen, which is unique to heavy snowfall areas, and hot springs known as medicinal baths. You will find a new favorite inn every time you visit.

Myoko/Joetsu area

It is one of the best hot spring resorts in Niigata Prefecture, boasting the highest amount of spring water. You can choose a lodging that suits you. Takada Castle is counted as one of Japan's top three nighttime cherry blossom viewing spots in the spring, as a highland resort in the summer, colorful foliage in the fall, and snow activities in the winter. Entertaining.

Murakami/Shibata area

Starting with Tsukioka Onsen, which is known as a hot spring for beautiful skin, Senami Onsen, where you can see the ocean right before your eyes, and Echigo Sekikawa Onsen, which has hot spring areas facing Arakawa Gorge, which is also famous for its autumn foliage, are unique. It is an area where many hot spring resorts gather. There are many ryokan (traditional Japanese inns) with an atmosphere that provide healing to those who stay and allow time to pass by at a leisurely pace.

Nagaoka/Kashiwazaki area

Starting with Teradomari Onsen, which faces the Sea of Japan, where you can enjoy sea bathing, fireworks, and seafood, and inland, there is Yomogidaira Onsen, which is rich in nature.

Yahiko/Tsubamesanjo area

From modern hotels to quaint Japanese inns, this is an area where you can choose your own style of stay. This accommodation is recommended for those who want to enjoy a good balance between snow activities and food and industry in Niigata.

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