Niigata Prefecture offers beautiful scenery of fresh greenery and sparkling seas from spring to summer, and activities that enrich your trip.
In winter, the snow scenery at a ski resort with the best powder snow fascinates us with its different expressions in each season.
We will introduce you to the charm of Niigata Prefecture, where you can enjoy various activities throughout the year.
On your next trip to Japan, enjoy a trip to Niigata Prefecture for a “sparkling” experience!
The snow activity season has arrived! The snow in Niigata Prefecture is the best powder snow, and it is a ski slope powerhouse with many ski resorts that are popular among winter sports fans because of its excellent access from the city center! Of course, it's not just skis and snowboards! We will introduce the charm of Niigata prefecture where you can experience various activities at once. This winter, go to Niigata, the glittering city!
Recommended experience
You can make your own silver ring. Make a silver ring by cutting or bending a silver plate. Since it is a small-group experience course limited to one group each time, you can make pairings and relax with friends, families, and even alone. Special work such as brazing will be done by the instructor, so even beginners can rest assured. Sun
- 4.3
- (17 reviews and testimonials)
We will escort and guide you to three places of interest on the Niigata City Sightseeing Circular Bus! You can choose 3 out of the following 15 spots! For a bullet tour ♪ For a preview ♪ The next day, I might be able to go around alone! ?
Empty-handed is OK. No need to prepare anything. First, you will change into a kimono. Dressing and simple hair setting will be done here. We also have bags, sandals, and tabi that match your kimono. You will wear a kimono and enjoy lunch and walking around the city. Optional photography and printing by a professional photographer
This is a meal plan at a long-established restaurant in Kamo, a small Kyoto in Hokuetsu. The store name "Yamaju" comes from the fact that the first generation was known as "Ueyama no Jubei". At the time of its founding, it operated a bathhouse called "Yuya Chojuyu", and it was a popular place to enjoy a leisurely meal or drink alcohol after soaking in the hot water.
- 4.0
- (2 reviews and testimonials)
On the sea kayak tour, you will go deep inside the Sado version of the “Blue Cave” (Ryuodo), the largest natural lava cave on Sado Island, which can only be entered by sea kayak. can do. You can take a nap on a jari made of lava and enjoy lava baths that are very popular with women. You can also see pillow lava.
glass beads workshop "Niigata welcome campaign!! \2,500 OFF"
- 5.0
- (1 review and testimonial)
This plan is "Niigata Inbound Discount Campaign Business". Only foreign nationals can apply. This plan is a "Niigata Inbound Discount Campaign Project", so only those who have foreign nat
[Summary] Learn traditional Tokamachi cuisine from local mothers. Let's not only cook, but also harvest and procure ingredients together, and enjoy a gotsuo = feast using fresh ingredients! [Flow of the day] At 9:00 in the morning, meet the tour conductor and local mothers at a designated place in Tokamachi city. Then, head to a local farm or a freshly picked vegetable market to find out what to use today.
Kiyotsu Gorge is one of the three major canyons in Japan and a must-see scenic spot in Yuzawa City, Niigata Prefecture. To the Kiyotsukyo Valley Tunnel, which was renovated as an art work "Tunnel of Light" at the Echigo-Tsumari Art Triennale 2018♪ The four seasons are clear, and you can see different scenery all year round. Niigata Welcome Campaign!! ￥2,500 OFF
[Niigata/Sekiyahama] Wakeboarding｜30 minutes course Nîgata welcome campaign!￥2,500 OFF
It is a plan where you can experience wakeboarding at Sekiyahama in Niigata City! Would you like to enjoy water activities that are a little different from surfing and bodyboarding?
[Niigata/Sado] Experience the nature of Sado Island! Rental bicycle 1day plan
■Travel around Sado Island by renting a bicycle♪ How about renting the latest e-bike (with electric assist) or a cross bike and going around Sado Island, which is rich in nature? Ride around Lake Kamo, which has been registered as one of Japan's 100 most scenic spots, and along the island's unique coastline, and make the best memories that can only be made here!
- 5.0
- (6 reviews and testimonials)
Exhilarating rafting on the Shinano River full of openness! Full of fun and recommended for families ♪ Let's enjoy rafting tours held at the foot of Mt. ☆A lot of torrents make your heart pounding Take it easy at Toroba Is the Shinano River calm? I am often asked, but the torrent and Toroba Balan
You can see Bandai Bridge, Ryuto Ohashi Bridge, Toki Messe, Yasuragi Tsutsumi, etc. Enjoy a special experience from the water with couples, families, and couples♪ Of course, groups of friends can also feel free to participate!
It is a plan that allows you to freely walk around the city wearing a kimono or yukata. You can walk around Niigata Furumachi in kimono, and there are shrines, temples, historical buildings and Japanese gardens nearby. You can participate by yourself. Kimonos are available from October to May, and yukatas are available from June to September. More than 70 kimonos for women and 70 yukatas for women. Men's kimono is basic navy blue, gray, and dark.
[Niigata・Furumachi] Private Sake tasting in the heart of a Shinto shrin
Sake has a long history in Japan. Since 700 A.D. it was used in religious ceremonies. For almost 1000 years, sake was mainly produced in Shrines and t
[Niigata/Echigo Yuzawa] Yuzawa spring excursion course (without guide)
The exhilarating feeling of riding a bicycle in the middle of nature full of greenery is exceptional! Travel bikes are electric-assisted, so you can enjoy the nature of Echigo Yuzawa in comfort. Feel the comfort of the wind that you can't experience in a car, and small discoveries that are often overlooked. An example of the course [about 3 hours about 6km] Snow Country Tourism Building = Takahan Kasumi no Ma = Suwa Shrine = Monument of Snow Country = Shirataki Sake Brewery =
[Niigata/Sado] Relax and enjoy! "Ogi Port Day Trip Course" Easy and leisurely by sightseeing taxi♪
An old private house lunch, Tarai boat experience, cafe, leisurely luxury course around sake breweries ♪ Finally, you can enjoy tasting and shopping at Hokusetsu Sake Brewery before returning home! [via/route] Ogi port (accommodation) → Shukunegi/lunch → Tarai boat experience → Otaki Rakusha/Satoyama Cafe Yamazato → Hokusetsu Sake Brewery → To your accommodation (Ogi port)
Recommended snow activities
Plan with ski lift ticket
-Ticket details- ・Ishiuchi Maruyama Ski Resort Flextime 1-day ticket (8.5 hour ticket) Validity time: Maximum 8.5 hours between 8:30 and 17:00 (until 20:00 during night skiing) Validity period: December 2022 Monday 24th to March 26th, 2023 (night game: December 24th, 2022 to March 12th, 2023) Free start! Night game is OK
・Yuzawa Kogen Ski Resort 1-day ticket *Date must be specified (ropeway, lift (escalator), Snowland available) Niigata Prefecture, one of Japan's leading rice-producing prefectures. Yuzawa Kogen can be easily accessed from the hot spring town in front of Echigo-Yuzawa Station, which is the gateway, to an altitude of 1,000m on the world's largest ropeway. In the silver world overlooking the Tanigawa mountain range and the Echigo Sanzan,
It is a product that allows you to enjoy Maiko Snow Resort at a great price, with various discount benefits on the lift / gondola one-day ticket. [Maiko Snow Resort] 1 minute from Kanetsu Expressway Shiozawa Ishiuchi IC and the ultimate short access! A ski resort with 26 courses in 3 areas that everyone from beginners to experts can enjoy♪The longest running distance is 6,000m! Rental, hot spring, nursery room, free lounge, restaurant
[Niigata/Echigo Yuzawa] Beginners can enjoy ski slopes! NASPA ski garden lift one-day ticket
This is a lift ticket plan for the ski resort NASPA Ski Garden in Echigo Yuzawa, Niigata Prefecture. Enjoy skiing at your leisure on the ski-only slopes. Kids Garden is recommended for families♪ *Please exchange for a lift ticket at the ticket counter.
Snow activity plan
[Niigata/Yuzawa] Snow Night Mega Buggy Tour aiming for the summit of winter!
★About Snow Night Mega Buggy★This is a night tour that aims to reach the summit at night in a snow mega buggy that seats 6 people! This is a night tour where everyone rides together and enjoys driving on the empty slopes at night. Guided driving on the slopes at night, even small children (3 years old and over) can participate! Together as a family! (Parents ride with preschoolers) Guy
- 5.0
- (1 review and testimonial)
Would you like to experience winter in a snowy country by walking in snowshoes (Western snowshoes) and camping in the snow? If you are not confident in your physical strength, are not good at sports, or are worried about spending hours on the snow, you will be fine! It is an easy short tour that anyone can enjoy, but it is a luxurious course where you can see the best scenery and the mountains of Echigo if the weather is fine.
[Maple picking in Japan's snow country] Let's collect and taste maple syrup in the snowy forests of Japan. In this program, you will walk through a deep snowy forest on snowshoes to collect tree sap, which is the source of maple syrup. The Japanese maple tree protects itself by producing a lot of sap to prevent it from freezing in winter when the temperature is low.
Just a short walk from our Dancing Snow office, you'll find stunning nature. Climb, descend, snowshoes and enjoy access to pristine forests. Anyone from small children can easily do it ♪ (Please prepare snow boots and boots.) We will take a walk in a safe forest that will be fun for all customers.
[Niigata/Tokamachi] Winter fun unique to snow country! Kamakura experience
- 5.0
- (1 review and testimonial)
Experience seven wheels inside a Kamakura! You can eat rice cakes and sweets. At night, try your hand at sake tasting in a candle-lit kamakura! *Fireworks are available as an option. If you have difficulty speaking Japanese, please contact us as we can provide an interpreter (for a fee). Our staff will be happy to assist you using simple English and a translator.
Other recommended experiences
You can make your own silver ring. Make a silver ring by cutting or bending a silver plate. Since it is a small-group experience course limited to one group each time, you can make pairings and relax with friends, families, and even alone. Special work such as brazing will be done by the instructor, so even beginners can rest assured. Sun
- 4.3
- (17 reviews and testimonials)
We will escort and guide you to three places of interest on the Niigata City Sightseeing Circular Bus! You can choose 3 out of the following 15 spots! For a bullet tour ♪ For a preview ♪ The next day, I might be able to go around alone! ?
glass beads workshop "Niigata welcome campaign!! \2,500 OFF"
- 5.0
- (1 review and testimonial)
This plan is "Niigata Inbound Discount Campaign Business". Only foreign nationals can apply. This plan is a "Niigata Inbound Discount Campaign Project", so only those who have foreign nat
[Summary] Learn traditional Tokamachi cuisine from local mothers. Let's not only cook, but also harvest and procure ingredients together, and enjoy a gotsuo = feast using fresh ingredients! [Flow of the day] At 9:00 in the morning, meet the tour conductor and local mothers at a designated place in Tokamachi city. Then, head to a local farm or a freshly picked vegetable market to find out what to use today.
Niigata area introduction
Yuzawa/Uonuma area
The area is also known as one of the best rice-producing areas, so you can enjoy the delicious rice and sake that Niigata Prefecture is proud of. Blessed with boat transportation on the Shinano River and Uono River, the unique food culture has developed and is still rooted in local life. There are many hot springs in the area, so it is also ideal for healing fatigue after activities.
Myoko/Joetsu area
The Myoko area is one of the best natural tourist spots in Niigata Prefecture. It has a long history of hot springs, and is one of Niigata's best hot springs known as a hidden hot spring for Kenshin Uesugi. Since it is an area facing the sea, you can also enjoy delicious fresh seafood from the Sea of Japan. It has a long history as a ski resort and has a wide variety of courses, making it an area where both beginners and advanced skiers can enjoy winter sports.
Murakami/Shibata area
It is a historic area with traditional festivals and townhouses that retain the historical atmosphere of a castle town. Rich in ingredients, this area is filled with the charm of Niigata Prefecture's food, such as Niigata's representative brand rice "Iwafune Rice", brand beef "Murakami Beef", local sake, and unique salmon food culture.
Nagaoka/Kashiwazaki area
Even in Niigata, where there is a lot of snow, it is known as one of the areas with heavy snowfall, and many tourists visit during the Nagaoka Festival fireworks display and the winter ski season. In the Edo period, there was a food culture called "Echigo Kuidaore", and there are many miso, soy sauce, and sake breweries centering on the Settaya district, and Teradomari Fish Market, also called "Fish Ameyoko". There are many spots where you can enjoy Niigata's "food" along with activity experiences.
Yahiko/Tsubamesanjo area
Echigo Ichinomiya's Yahiko Shrine, which has been the heart of the local people since ancient times, and Tsubamesanjo's blacksmiths and metal tableware industry are world-famous. There are many contents that can be enjoyed after sightseeing and activity experiences, such as hot springs with a history of nearly 300 years as a hot spring resort and local gourmet ramen.
Sado area
Although it is an island off the coast of Niigata, it is warm even in winter with little snow thanks to the warm Tsushima current that flows around it. In the blessed four seasons, you can enjoy the superb view of the sea, mountains and sky and the original scenery of Japan.
Popular accommodation
Yuzawa/Uonuma area
Access is excellent, about 1 hour from the Tokyo metropolitan area. Echigo Yuzawa Onsen is famous, but there are many unique inns such as inns with abundant open-air baths and hot springs known as medicinal baths. You will find a new favorite inn every time you visit.
Myoko/Joetsu area
It is one of the best hot spring resorts in Niigata Prefecture, boasting the highest amount of spring water. You can choose a lodging that suits you. Takada Castle is counted as one of Japan's top three nighttime cherry blossom viewing spots in the spring, as a highland resort in the summer, colorful foliage in the fall, and snow activities in the winter. Entertaining.
Murakami/Shibata area
Starting with Tsukioka Onsen, which is known as a hot spring for beautiful skin, Senami Onsen, where you can see the ocean right before your eyes, and Echigo Sekikawa Onsen, which has hot spring areas facing Arakawa Gorge, which is also famous for its autumn foliage, are unique. It is an area where many hot spring resorts gather. There are many ryokan (traditional Japanese inns) with an atmosphere that provide healing to those who stay and allow time to pass by at a leisurely pace.
Nagaoka/Kashiwazaki area
Starting with Teradomari Onsen, which faces the Sea of Japan, where you can enjoy sea bathing, fireworks, and seafood, and inland, there is Yomogidaira Onsen, which is rich in nature.
Yahiko/Tsubamesanjo area
From modern hotels to quaint Japanese inns, this is an area where you can choose your own style of stay. This accommodation is recommended for those who want to enjoy a good balance between snow activities and food and industry in Niigata.
