Let's enjoy Sanriku.
Satisfy your mind and body
A trip to rediscover the charm of Sanriku!
Do you know Sanriku?
Not only delicious seafood but also history, culture and nature are waiting for you.
What is the Sanriku DMO Center?
In cooperation with the prefecture, municipalities, tourism businesses, etc., we are engaged in a wide range of activities, such as disseminating tourism information on the coast of Iwate Prefecture and training human resources involved in tourism.
* Coastal municipalities in Iwate Prefecture: Hirono Town, Kuji City, Noda Village, Fudai Village, Tanohata Village, Iwaizumi Town, Miyako City, Yamada Town, Otsuchi Town, Kamaishi City, Sumita Town, Ofunato City, Rikuzentakata City
What is “Sanriku Travel Guide Expo 2022”?
Detail is This way

Sanriku recommended experience tour
【岩手・大船渡】初めてでも安心!手ぶらでOK!各種レンタル料も込み!ボルダリングexperience!初心者対象無料レッスン付き!
Bouldering is the simplest style of free climbing, and involves climbing rocks that are about 4 to 5 meters high using only your body! One of its charms is that it is easy to get started and doesn't require any major equipment. In this plan, items such as shoes and chalk are provided free of charge so that beginners can easily get started, and free lessons are also provided.
【岩手県岩泉町】フリーサイトで野営を楽しむなら龍泉洞旅行村!日本三大鍾乳洞の龍泉洞from一番近いキャンプ場。ブッシュクラフトも楽しめちゃう!
Free site for all areas. Find your own space and enjoy camping as you please. It's a free site, so you can enjoy the spaciousness with a combination of tents and tarps. Operated by camp instructors certified by the Japan Camp Association. For those new to camping, we offer lectures on how to set up tents and tarps, rope work, and how to enjoy a bonfire. (
- 5.0
- (1 review and testimonial)
Let's go explore the Sanriku coast! During the season, we hold a sea kayak school and tour based in Jodogahama, Sanriku and Miyako City. For beginners, we have prepared a program that allows you to enjoy the scenery with peace of mind. Veterans can also enjoy the charm of the magnificent Sanriku coast, which boasts one of the best natural coast rates in Japan.
【大船渡・小石浜】恋し浜ピクニッククルーズ・皆で漁師の船に乗って、ホタテ養殖の見学へ!試foodあり!【探究D型】
~Enjoy exquisite scallops while feeling the pleasant breeze of Sanriku~ This is an activity where you can enjoy the characteristics of Ekira Bay while cruising on a boat run by a fisherman who actually catches scallops! You can see spots that were introduced on TV programs (places where you can see how the ria style was created), the cape of the bay, the nest of the osprey, etc.♪ While feeling the sea breeze on your face, you can enjoy the spectacular view.
[Iwate/ Ofunato] Potter's wheel pottery experience, you might be able to become a potter too!
- 4.0
- (1 review and testimonial)
Using a rotating electric potter's wheel, you can experience like a potter working with clay in earnest. We often see videos of celebrities challenging the potter's wheel in front of the camera, but you can also have such an experience. Of course, it is difficult for an inexperienced person to master the potter's wheel right away, so the instructor will work from setting the clay to halfway.
【岩手・岩泉町/宮古市/山田町】SUPexperience〜初心者from上級者まで対応。お子様も一緒に親子でSUP可。綺麗で透明度の高い海をクルージング〜
- 5.0
- (2 reviews and testimonials)
岩手県岩泉町を拠点に活動しているNature Lifeです。岩泉町、宮古市、山田町の三つのエリアfromSUPフィールドを選択して頂きます。ご希望のエリアにてSUPexperienceが可能。experience時間は二部制で午前の部(9:00~11:00)、午後の部(13:00~15:00)をお選び頂けます。お好きな時間での対応をさ
[Iwate/ Ofunato] Hand-made pottery experience, have a great time with your friends and family!
In the hand-forming experience, you will knead clay to make your own pottery. You can make a variety of things such as bowls, teacups, coffee cups, and plates, but you can make up to two per person. The glaze that determines the color of the work can be selected from four colors: white, yellow, blue, and brown.
【岩手・Rikuchu coast】三陸花火を特別観覧席と特別なおfood事で堪能!スペシャルな一夜に。
年間2回陸前高田市で開催される「三陸花火大会」。当日は1万発以上の花火が打ち上がります。その特別な花火をさらに特別なお席で、特別なおfood事で、アメイジングな一夜にしませんか?当日は、サロンドショコラで受賞経験もある、サロンドロワイヤル様と一夜限りにタッグを組み、お客様を神秘的な世界へお連れします。お席
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Highlights and charms of the Sanriku coast

The Sanriku coast is full of natural spots such as Sanriku Reconstruction National Park and Sanriku Geopark! See it with your eyes, hear it with your ears, and feel it with your skin.
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The Sanriku coast is an area unlike any other in the world where there are many groups performing local performing arts. The Sanriku International Art Festival, which conveys its charm, will be held again in 2022.
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When it comes to gourmet food in Sanriku, which is known as one of the world's top three fishing grounds, it's all about seafood! In each municipality along the Sanriku coast, you can enjoy exquisite seafood dishes.
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The Sanriku Railway is recommended for leisurely enjoying the coast of Iwate Prefecture. Various event trains are also in operation, so don't miss it!
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The Sanriku Reconstruction Road, which connects the coastline between Hachinohe City in Aomori Prefecture and Sendai City in Miyagi Prefecture, will open in December 2021. The time it takes to access has been greatly improved, so please try it for yourself.
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A long trail that connects Hachinohe City in Aomori Prefecture to Soma City in Fukushima Prefecture. Along the Sanriku coast, you can experience not only the beauty of the scenery, but also the history, culture, and encounters with the people who live there.
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11 years since the Great East Japan Earthquake. The Sanriku coast has been reconstructed with various support. There are also facilities that convey the memories and lessons of those days. Would you like to stop by during your trip?
see moreGuidelines for COVID19
Thank you very much for your continued patronage.
At our company, in order for many customers to enjoy various activities all over Japan safely and securely, the Ministry of Health, Labor and Welfare Basic Policy for Countermeasures against New Coronavirus Infectious Diseases "・" Avoid the 3 Cs "・" new lifestyle ”, we recommend the following infectious disease countermeasures to the event operators.
- Instructors and participants keep enough distance
- Use a mask as much as possible while participating
- Avoid closed spaces and ventilate frequently
- Thorough hand washing and disinfection
- Thorough disinfection of equipment
- Customer and employee health management, etc.
For infection prevention measures of the operating company, please refer to each operating company information at the bottom of the plan reservation page. [Appeal point for safety] or [Notes on participating in the course] Please refer to and contact each operating company directly for details.
You can also check the information on the activities of activity operators in various places on the following page!
Even now, there are tourist facilities and activity operators whose business hours and dates have changed. Please check the status of the calendar at the time of application, and check the latest information with each event operator even after completing the reservation. Please check with each event operator regarding cancellation fees associated with sudden facility closures, activity experience cancellations, etc.