Let's go on a journey to enrich your heart. Trip to Niigata and Sado NIIGATA Culture Tourism 'Filling hearts' through travel
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The fantastic sight of the fox fire seen on Mt. At the fox's wedding house, you can try your hand at fox make-up and mask making.

Address: 3501-1 Tsugawa, Aga-cho, Higashikanbara-gun, Niigata Prefecture map

A history museum on the grounds of the former Niigata Customs House. Along with historical buildings from the Meiji and early Showa eras, you can enjoy the history and culture of Niigata, a port town rich in atmosphere and the city of water.

Address: 2-10 Yanagishima-cho, Chuo-ku, Niigata City, Niigata Prefecture map

It originated as a preserved food born from the wisdom of the people living in Echigo. The firm texture of the mochi with the scent of bamboo leaves and the sweet red bean paste are a perfect match.

Address: Niigata Prefecture, Niigata City, Chuo Ward, Nishibori Maedori 4bancho 739 map

A boat made from a basin, originally devised for fishing seaweed, turban shells, and abalone on narrow, intricate coastlines with many rocky reefs. Experience a ride with Yajima and Kyojima floating in a calm cove and the red bridge in the background.

Address: 365-1 Ogi, Sado City, Niigata Prefecture map

The gold mine of Sado Island is said to have supported the finances of the Tokugawa shogunate with its abundant gold and silver production. The mountain that looks like it's split in two is the site of an open-air pit in the Edo period.

Address: 1305 Shimoaikawa, Sado City, Niigata Prefecture map

For Sado, which is surrounded by the sea on all sides, fresh seafood is a symbol of food. Savor the restaurant's signboard menu where you can enjoy seasonal seafood bowls and set meals. Koshihikari rice from Sado is used.

Address: 1021-1 Osu, Sado City, Niigata Prefecture map

Niigata, which has become Japan's number one rice producer, has a large presence of wealthy farmers who have driven prosperity. Large mansions and beautiful gardens standing on vast grounds still remain. The 100-tatami hall with few pillars, which the genius gardener boasts of as his masterpiece, and the garden with a sense of unity are splendid.

Niigata's premier power spot with a dignified appearance and sacred atmosphere. It is affectionately known as "Oyahiko-sama" in the area, and there is no end to the number of people who visit it every day. It is said to bring various blessings, such as a bountiful harvest, prosperous business, family safety, academic success, and good matchmaking.

About 500 colorful carp streamers swim above the Kamo River, which runs through the center of Kamo City. It is held from mid-April to early May every year, and is decorated with carp streamers donated from inside and outside the city.

A townscape where houses are densely packed in a narrow cove that developed from the middle of the Edo period to the Meiji period as a settlement for the Kitamae-bune business. It has been designated as an “Important Preservation District for Groups of Traditional Buildings” by the country, and can be toured (three private houses are open to the public for a fee).

The mined ore was crushed finely, and gold and silver were extracted using a technique called flotation. A symbolic facility site of a modern mine that was once said to be "the best in the East" because it processed 50,000 tons of ore a month.

The rice field was opened in the Edo period, and about 460 rice fields remain today. It spreads out in a mountainous area with an altitude of over 350 meters and is carefully protected by human hands. Making use of the unique topography, large and small deformed rice fields are lined up like a dragon rising to the sky.